Managing Business Development Post COVID

Managing Business Development Post COVID

Apply Sandler's KARE Plan to Today's Challenges

Join CITEC, and Sandler Training Owner Sandy Stefano for a quick, free, interactive webinar/meeting to help you refocus your business development strategy. 

Thursday, June 24, 2021
9:00am to 10:00am

SandyStefanoSandy will help you understand what changes you may need to make to better control your business engagement process. The KARE model builds a strategy to manage your book of existing accounts and develop new business opportunities. A strategic process will help you and your team align your business objectives and grow your business.


  • Definition of Business Development/Account Management 
    • What has changed with business?
  • Review of the Sandler Success Triangle
    • Behaviors – Amended behaviors/tasks/activities
    • Attitude – Mindset/”Mental Trash”
    • Techniques – Relationship/Qualifying – Questioning/Close
  • Explanation of the KARE Model
    • Keep – Account Management
    • Attain – Business Development
    • Recapture – Business Development
    • Expand – Account Management
  • Lessons Learned

You will come away from this event with tools that will have immediate impact on your business development. 

Event Properties

Event Date 06-24-2021 9:00 am
Event End Date 06-24-2021 10:00 am
Registration Start Date 06-02-2021
Capacity Unlimited
Individual Price Free
Location Online
CITEC Business Solutions Logo
CITEC is a not-for-profit business consulting organization serving the seven counties of Jefferson, Lewis, Clinton, St Lawrence, Essex, Franklin, and Hamilton. We are driven by a mission to help the small and medium sized enterprises in northern New York to thrive. The depth of our consulting team's expertise and an unbeatable nationwide network of resources will deliver the impacts your business needs to grow strategically, improve profitability, and create the competitive advantages you need.

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